Public relationsCampaigns that strike a chord in the financial sector
Effective advertising in the financial sector requires more than just an eye-catching image. It requires a deep understanding of the target audience, the media landscape – and the message behind it. Kerl & Cie combines creative work and media planning into an integrated strategy that delivers results.
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OverviewWhat we offer
From the initial campaign concept to the final delivery of the visuals, we manage the entire process: we translate your communication strategy into concrete advertising materials, develop slogans and visual identities, design print-ready visuals and oversee their implementation in line with your media plan. This is complemented by qualitative and quantitative analyses – from gauging the response among your target audience to comparing your campaign with the competition.
Communications Asset Manager
Asset managers need to explain complex investment strategies in a way that is easy to understand – without compromising on substance. Kerl & Cie positions fund companies and asset managers with distribution partners and institutional investors, providing the in-depth analysis that this target audience expects.
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Communication regarding structured securities, derivatives and leveraged products
Certificates and derivatives are not self-explanatory. Drawing on many years of experience with leading issuers, Kerl & Cie develops strategies that make complex products easier to understand and build confidence in an asset class that is often misunderstood.
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Communications: cryptography, blockchain and Web3
Crypto companies are grappling with scepticism and regulatory uncertainty – which is why credible communication is vital to their business. Kerl & Cie supports blockchain projects and crypto service providers in establishing their presence in the German-speaking market and builds bridges with traditional financial media.
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Communications, Brokerage, Stock Exchanges and Securities Trading
In the brokerage market, speed and credibility are key – two qualities that are also essential in communication. Kerl & Cie helps online brokers and trading platforms to position themselves clearly and reach both retail and professional investors.
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Communications, Legal & Property
Legal service providers and property firms need communication that conveys expertise without being overly complex. Kerl & Cie develops clear messages for law firms, mortgage brokers and property companies – with a thorough understanding of the regulatory framework.
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ContactGet in touch with us
You know what you want to say – we know how to get the message across. Contact us for a no-obligation initial consultation.
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